The Phoenix emblem symbolises the resurrection of British National Socialism out of the ashes of 1945. Contrary to what some observers have commented, this is not an image of an eagle, it is a Phoenix rising up from the flames and ashes carrying the Sunwheel of British National Socialism into the future. The rising Phoenix was first used by British Movement in 1977. The Phoenix is always coloured black and white, but the BM Sunwheel emblem is always set in the British national colours of red, white and blue. Red Sunwheel on a White discs set on a Blue background.
The Sunwheel emblem of British Movement (the British National Socialist Movement) was first established by BM founder Colin Jordan in 1968, when British Movement was launched.